Drafting guide and model policy for direct marketing, covering consent capture for marketing, preference and withdrawal handling, suppression lists and the ban on targeted advertising to children.
- Prepared by
- Shubhank Suman
- Jurisdiction
- India · DPDPA 2023 & DPDP Rules 2025
- Legal basis
- Sections 4, 5 and 6 read with Rule 3; also sections 9(3) and 6(4) to (6)
- Format
- PDF · 14 pages
This is a drafting guide for general guidance only and not legal advice. Adapt it to your organisation before use.